Nike Human Race 10k

What is the Nike+ Human Race?
On 08.31.08, Nike is making a statement like no other before. Nike is putting on the World’s Largest Running Event. The 10k event will be the ultimate runner experience. By combining our digital running world with the physical, the Nike+ Human Race is open to anyone, anywhere. Nike is hosting race events in 25 cities around the world, but by logging into nikeplus.com, every city and every road can become a race-day course.

Why did Nike decide to organize this event?
Simply put, Nike is celebrating runners and their sport. This is going to be the World’s Largest Running Event and provide a global connection point for every athlete. By using tools that we’ve created like Nike+ and the Nike+ SportBand, now people can participate from anywhere: a country road, an urban sidewalk or at one of our 25 designated Nike+ Human Race cities. We wanted to connect with our consumers and connect our consumers with each other.

What is the main goal of the event?
To celebrate runners and their sport while uniting athletes world-wide through the world’s largest running event.

What makes the Nike+ Human Race different from any other 10k run?
This is the first global race to reach such a large participant base and geographic scope. We are creating access points in 25 cities as well as bringing the race to every runner through a digital world with nikeplus.com. It will be an event like no other because of its size, but also because of the experience we are creating: live concerts on race day with top musical artists and Nike athlete participation.

Where will it be held?
The Nike+ Human Race is the world’s largest running event. It will be held anywhere a registered runner chooses to hit the pavement. Nike has organized 25 physical race cities, but the Nike+ Human Race is truly open to everyone, everywhere. If you don’t live in a race city, just sign up at nikeplus.com to participate and run in your city. Simply use Nike + iPod or Nike+ SportBand to track your miles on race day and then download miles on nikeplus.com to have your results officially counted as part of the race. The 25 race cities include:

Austin
Bogotá
Buenos Aires
Caracas
Chicago
Istanbul
London
Los Angeles
Lima
Madrid
Melbourne
Mexico City
Munich
New York
Paris
Quito
Rome
São Paulo
Seoul
Shanghai
Singapore
Taipei
Tokyo
Warsaw
Vancouver

*SIDEBAR-"“I’m hitting the stage in Los Angeles for the NikePlus Human Race, Nike’s dopest 10k run ever.” Kanye West said via a statement. “This race is bringing together hundreds of thousands of people from all over the world to run and listen to some great music while serving a higher cause, and I’m excited to perform in [Los Angeles] as part of the grand finale.”"